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Research on Management Model of Chinese Sports Events
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NETL
China puts forward high standards, high quality, high demand for the ability of operation andmanagement of various types of sports events in the new era, at the same time, shows that exploration andestablishment of the operation and management model of sports events in the new era can't be delayed.According to emphasis on the nature of sports in sports competitions, sports competitions can be divided intothe mass events, competitive events, performing events. China defines "sports competition showing business"to the areas of competitive events and performing events in long term, while ignoring the existence of massevents, which intrinsically linked with the development features of China's sports in specific historical period.China should strongly insist on localization road, and actively absorb foreign "nutrients", establish operationand management model of sports events with Chinese characteristics.
Huannan CAO
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College of Sports Management, Hebei Institute of Physical Education, Shijiazhuang, China
NETL
