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我国中小体育企业发展的多元价值、现实问题与政策选择

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采用文献资料与逻辑分析法,分析我国中小体育企业的多元价值和现实问题,并在产业经济学的基础上提出政策选择.研究发现:中小体育企业对社会具有多元价值:推动体育产业发展、满足人民体育需求、吸纳体育就业、激发体育创新.当前面临的现实问题:综合竞争力弱、融资难融资贵、要素成本上升、人力资源不足.政策选择:完善产业扶持政策、加强金融支持政策、推动财税优惠政策、改革人才培养政策.
The Diverse Values,Practical Problems,and Policy Choices for the Development of Small and Medium-Sized Sports Enterprises in China
Using literature review and logical analysis methods,analyze the diverse values and practical problems of small and medium-sized sports enterprises in China,and propose policy choices based on industrial economics.Research has found that small and medium-sized sports enterprises have diverse values for society:promoting the development of the sports industry,meeting people's sports needs,absorbing sports employment,and stimulating sports innovation.The current practical problems we are facing include weak overall competitiveness,difficult and expensive financing,rising factor costs,and insufficient human resources.Policy choices:Improve industrial support policies,strengthen financial support policies,promote fiscal and tax preferential policies,and reform talent training policies.

sports industrysmall and medium-sized sports enterprisesdevelopment statusdevelopment strategies

张乐聪、朱凯迪

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安徽师范大学体育学院,安徽芜湖 241000

体育产业 中小体育企业 发展现状 发展对策

国家社会科学基金青年项目

20CTY008

2024

安徽体育科技
安徽体育运动职业技术学院 安徽省体育科学学会

安徽体育科技

影响因子:0.351
ISSN:1008-7761
年,卷(期):2024.45(1)
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