E-commerce live streaming is now a very popular form of e-commerce,and shopping in e-commerce live broadcast rooms has become one of the primary channels for consumer purchases.The intelligent recommendation system of TikTok's e-commerce live steaming room mainly comprises four key elements:labels,weights,traffic,and metrics,to achieve content recommendation and traffic distribution.This paper also explores the advantages and exist-ing issues of this system and proposes corresponding countermeasures.
关键词
抖音/电商直播间/推荐系统/流量分发
Key words
TikTok/e-commerce live steaming room/recommendation system/traffic distribution
万方数据