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技术迭代与深度媒介化:数智媒体生态的演进、实践与未来

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在深度媒介化的背景下,数智媒体生态研究应在生态学的基础上,以深度媒介化的视角理解其本质、演进、实践和未来趋势.因此,文章建构了一个包含融合化、网络化、智能化、平台化、国际化的数智媒体生态的"五维"框架,并基于这一理论框架对数智媒体生态的演进进行深入分析,认为在实践路径上应通过打造互联网平台生态圈和主流媒体的"小生态"优化数智媒体生态结构,未来应从媒体融合的数字化和智能化转型、人机关系互动、网络空间命运共同体构建三个角度寻找突破点.
Technological Innovation and Deep Mediatization:The Evolution,Practice and Future of Digital Intelligent Media Ecology
In the context of deep mediatization,digital intelligent media ecology study should be grounded in ecology and understand its essence,evolution,practice,and future trends through the perspectives of deep mediatization.Accordingly,this paper constructs a"five-dimensional"framework of digital intelligent media ecology,including convergence,networking,intelligence,platformization and internationalization.Based on this theoretical framework,an in-depth analysis of the evolution of digital intelligent media ecology is conducted.It is observed that on the practical path,the digital intelligent media ecological structure should be optimized by creating an Internet platform ecosystem and a"small ecology"of mainstream media.For the future,breakthroughs should be sought from three perspectives:digital and intelligent transformation in media convergence,interactive human-machine relationships,and the building of a community of shared future in cyberspace.

digital intelligent media ecologydeep mediatizationmedia ecology"five-dimensional"framework

郭全中

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中央民族大学新闻与传播学院,北京 100081

数智媒体生态 深度媒介化 媒介生态学 "五维"框架

北京市社会科学基金规划重点项目

22XCA002

2024

编辑之友
山西出版传媒集团有限责任公司

编辑之友

CSSCICHSSCD北大核心
影响因子:0.9
ISSN:1003-6687
年,卷(期):2024.(2)
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