Exploring the Current Status and Optimization Strategies of the Mass Publication of Ancient Books from a Cross-Media Narrative Perspective:Taking Records of the Grand Historian as an Example
With the advancement of science and technology and the widespread use of the Internet,the trend towards mass dissemination and media convergence in the ancient books publishing industry has become increasingly prominent.This paper uses Records of the Grand Historian as a case study to examine the main forms and characteristics of mass publication of ancient books from a cross-media narrative perspective,analyze the challenges faced during the process of media convergence,and propose optimization strategies for the future of mass publication of ancient books in China.
cross-media narrativeancient booksmass publicationRecords of the Grand Historian