Research on the Integrated Development Strategy of Mass Ice and Snow Sports in the Beijing-Tianjin-Hebei Region in the Post-Winter Olympics Era
The successful holding of the Beijing Winter Olympics brings new opportunities for the development of mass ice and snow sports in the Beijing-Tianjin-Hebei region.With the goal of achieving national fitness as the logical starting point,this paper aims to explore the integrated development path of mass ice and snow sports in the post-Winter Olympics era in the Beijing-Tianjin-Hebei region.It is found that there are currently development difficulties such as slow public awareness of ice and snow sports,separation of competitive requirements from public ice and snow sports goals,constraints on overall development by natural and social conditions,and lack of linkage effect between government and social organizations.Aiming to these problems,it propose to leverage the government's role,strengthen policy guidance,and establish a multi departmental linkage guarantee mechanism;seize the opportunities of the Winter Olympics,improve venue utilization,and optimize the post match utilization of Winter Olympics resources;expand participation channels,innovate participation forms,and promote the popularization transformation of competitive sports;Strengthen publicity and guidance,consolidate value reflection,and improve the public's correct understanding of ice and snow sports and other integrated development strategies.By accelerating the expansion and commercial layout of the ice and snow industry,it aims to promote the leapfrog development of mass ice and snow sports in the Beijing-Tianjin-Hebei region,laying a solid foundation for achieving a leading sports nation and a healthy China.
post-Winter Olympic GamesBeijing-Tianjin-Hebei regionmass ice and snow sportsintegrated development
万方数据
维普
