Exploration of IP Image Design of Caidian from the Perspective of Integration of Culture and Tourism
In the context of promoting the integration of culture and tourism,the design of cultural tourism IP image has become an important means to improve the recognition of rural culture and drive the development of rural tourism.Caidian District of Wuhan City has a long history and profound culture,good ecological environment and contains rich tourism resources.Based on the characteristic culture of Caidian,this paper analyzes the significance of cultural tourism IP image design,and creates a series of IP images,namely Caidian Family,for the district.The study aims to provide reference for cultural tourism IP image design.
rural revitalizationintegration of culture and tourismcultural tourism IP
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