Brief Analysis of Aesthetic Features and Development Trends of Visual Communication Design Within Paper Media
The rise of new media has a profound impact on traditional paper media design.This article firstly reviews the development history and status quo of paper media design,then elaborates the aesthetic characteristics of paper media design from three aspects:communication interactivity,nuanced transformations,and emotional resonance.Furthermore,it outlines the future development direction of paper media design,namely,shifting from visual to multisensory experience,from two-dimension to three-dimension,and from functional focus to emotional empathy.The study aims to explore the potential of paper media design,presenting a more diverse and enriching visual experience to the audience.
visual communicationpaper mediavisual languagedesign medium