首页|基于情感化设计理论的儿童口罩包装设计研究——以"明朝那事"为例

基于情感化设计理论的儿童口罩包装设计研究——以"明朝那事"为例

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针对当前儿童口罩包装设计中存在的不足,本文基于情感化设计理论与儿童认知发展特点,从本能层、行为层和反思层三个维度探究儿童口罩包装设计.然后从历史读物《明朝那些事儿》中汲取灵感,设计"明朝那事"系列儿童口罩包装,对色彩、图案、LOGO与人物口号等进行有针对性的创作及优化,以提高儿童口罩包装的趣味性、互动性与文化性.研究旨在消解儿童对佩戴口罩的抵触情绪,同时丰富儿童口罩包装设计的内涵与价值.
Research on the Packaging Design for Children's Masks Based on the Theory of Emotional Design-Taking"Those Things in the Ming Dynasty"as an Example
To tackle the deficiencies in the current packaging of children's masks,this paper explores the packaging design for the masks from three dimensions:instinctive level,behavioral level and reflective level,based on the theory of emotional design and the characteristics of children's cognitive development.Then the author draws inspiration from"Those Things in the Ming Dynasty"to design the packaging of"Those Things in the Ming Dynasty"children's masks,creating and optimizing the color,pattern,logo and character slogans in order to improve the fun,interactivity and culturality of the children's mask packaging.The study aims to eliminate children's resistance to wearing masks,and at the same time enrich the connotation and value of children's mask packaging design.

emotional designpackaging designchildren's masks

刘冉

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湖北工业大学艺术设计学院

情感化设计 包装设计 儿童口罩

2024

包装与设计
中国包装进出口广东公司

包装与设计

影响因子:0.034
ISSN:1007-4759
年,卷(期):2024.(6)