Research and Practice on Cultural and Creative Product Design of Bronze Mirrors of National Museum of China from the Perspective of Semiotics
Objective To put forward the design strategy of cultural and creative products of the bronze mirror in the collection of the National Museum of China,and put it into practice.Through the process,to find the connection and significance between the cultural relics in museum and contemporary cultural product design,and to provide insights into the modernization and transformation of museum cultural elements.Methods Guided by Morris Trichotomy Theory of Semiosis,semantics,syntactics,and pragmatics are introduced into the design process of museum cultural products.Results This study takes the Tang Dynasty sunflower-shaped bronze mirror with pasted pieces of gold and silver ornaments in the shape of immortals,flowers and birds from the National Museum of China as an example,to carry out the practice of cultural and creative product design by sorting out the cultural relics'historical background and cultural connotation at the semantic dimension,reconstructing the relics'symbolic elements at the syntactics dimension,and designing and transforming the elements into daily life products at the pragmatics dimension.Conclusion Applying the Morris Trichotomy Theory of Semiosis to the design of museum cultural and creative products can enhance the new value of traditional cultural symbols in modern product design and promote cultural heritage and innovation.
semioticsMorris Trichotomy Theory of Semiosiscultural and creative product designdesign symbolsdesign practice
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