Exploring the Design of Chinese Medicinal Dietary Products Based on the"Three-in-One"Model-Taking Shanhuang Hongguo Gao as an Example
Against the background of aging population and the public's pursuit of health and wellness,this study constructs a"Three-in-One"product and packaging innovation design model for TCM medicinal dietary products,exploring the modernization path of TCM medicinal dietary products'innovation design through three aspects,i.e.,ensuring the professionalism of the medicinal dietary formulae in terms of the product efficacy,strengthening consumers'pleasure in taste,and enhancing the convenience of the traditional medicinal dietary products in terms of use in modern life scenarios.The study validates the model by taking Shanhuang Hongguo Gao as an example.The results prove that the innovation design model can provide guidance for TCM medicinal dietary product and packaging design,and help TCM medicinal dietary products to achieve the development of inheritance and innovation.
Chinese medicinal dietary productsinnovative designThree-in-One
NETL
NSTL
万方数据
