Research on the Construction Strategy of Advantageous Columns in Natural Science Journals of Colleges and Universities in China
The article studies the strategies for constructing advantageous columns in natural science journals of colleges and universities in order to promote the high-quality development of academic journals. The article defines the concepts of advantageous column and column setting, and generalizes the four types of the advantageous columns of natural science journals of colleges and universities: the marked columns, the characteristic columns, the subject "small and comprehensive" columns and the cover columns. Based on the analysis of various column setting methods, the construction countermeasures are put forward. The natural science journals of colleges and universities should be classified and orientated, develop step by step, and reasonably set up symbolic columns;stimulate the internal motivation of editors and promote characteristic columns to become advantageous columns;clarify the advantages of school disciplines and create "small and comprehensive" columns of disciplines; pay attention to brand communication and set up appropriate cover columns.
academic journalnatural scienceadvantageous columncolumn settinghigh-quality development of journals