数字经济赋能文旅产业高质量发展研究——以四川甘孜为例
Research on Empowering High Quality Development of Cultural and Tourism Industry with Digital Economy——Taking the Garze Area in Sichuan Province as an Example
李军1
作者信息
- 1. 四川省智博汇文化发展有限公司 学术研究部,成都 611830
- 折叠
摘要
聚焦数字经济赋能文旅产业高质量发展的机制与对策,对民族地区紧抓"数字经济"红利、加速文旅产业发展具有重要意义.以四川甘孜为研究区域,开展文旅产业数字化研究,研究结果表明甘孜州:1)文化设施建设持续推进,人才队伍快速壮大,产业恢复增长;2)旅游配套设施建设放缓,从业人员队伍不稳定,产业增长乏力;3)数字基建持续开展,数字产业蓬勃发展,产业数字化水平快速提高;4)文旅产业数字化转型虽初见成效,但仍存在众多问题亟待解决.基于现状,提出了一系列促进甘孜文旅产业数字化发展的对策.
Abstract
Focusing on the mechanisms and countermeasures of digital economy enabling high-quality development of cultural and tourism industry is of great significance for ethnic regions to seize the dividend of the"digital economy"and accelerate the development of the cultural and tourism industry. Taking the Garze Tibetan region in Sichuan Province as the research area,a study was conducted on the digitization of the cultural and tourism industry. The research results show that:1) The construction of cultural facilities continues to advance,the talent team grows rapidly,and the industry recovers and grows;2) The construction of tourism supporting facilities is slowing down,the workforce is unstable,and the industrial growth is weak;3) The continuous development of digital infrastructure,vigorous development of the digital industry,and the rapid improvement of industrial digitalization level;4) Although the digital transformation of the cultural and tourism industry has achieved initial results,there are still many problems to be solved urgently. Based on the current situation,a series of strategies to promote the digital development of the cultural and tourism industry in Garze Tibetan Area was proposed in this article.
关键词
数字经济/文旅产业/高质量发展Key words
digital economy/cultural and tourism industry/high quality development引用本文复制引用
出版年
2024
NETL
NSTL
万方数据