Problems and Suggestions on the External Publicity of Hebei Red Cultural Tourism
The inheritance of red culture has great historical value and contemporary value.Hebei Province is rich in red cultural tourism resources.Under the background of the Party Central Committee's emphasis on building cultural self-confidence and telling Chinese stories well,how to carry out the publicity of red culture in the tourism industry in Hebei Province and achieve the strategic goal of"going out"is a problem worthy of attention.Through the research,it is found that there are some problems in Hebei red cultural tourism,such as weak awareness of external publicity,lack of professional talents,outdated signs in scenic spots and uneven translation quality.In view of this,this paper proposes that the government,colleges and universities in the province,and relevant administrative departments should strengthen the interaction and communication,give full play to their subjective initiatives,in order to enhance the awareness of Hebei red tourism external publicity and service,and help the construction of Hebei's international tourism image.
万方数据
维普
