首页|文旅融合:"Citywalk"热潮下的冷思考

文旅融合:"Citywalk"热潮下的冷思考

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"Citywalk"(城市漫步)强调慢节奏和沉浸式体验,是深受年轻人追捧的文旅消费新范式."Citywalk"火爆出圈的背后,也存在着产品辨识度不高、利润低、专业性不强、产品更迭慢等问题."文旅融合"的有效健康发展,需要在资源供给、产品创新、服务品质等方面开展全方位、多领域的合作联动,成果共享才能形成互利共赢新格局.
"Citywalk" emphasizes slow rhythm and immersive experience, which is a new paradigm of culture and tourism con-sumption among young people. Behind the popularity of "Citywalk", there are also some issues such as poor product recognition, low profit, weak professionalism and slow product upgrade. The effective and healthy development of "culture and tourism integration" requires all-round and multi-field cooperation and sharing of achievements in resource supply, product innovation, service quality and other aspects, in order to form a new pattern of mutual benefit and win-win.

integration of culture and tourismleisure travelcity tour

赵欣

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北京青年政治学院国际学院,北京 100102

文旅融合 休闲游 城市旅游

2024

河北旅游职业学院学报
河北旅游职业学院

河北旅游职业学院学报

影响因子:0.32
ISSN:1674-2079
年,卷(期):2024.29(1)
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