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徐福文化旅游资源分类与开发模式研究

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徐福文化旅游是通过聆听徐福东渡传说、学习徐福民俗文化、漫步徐福文化景观、领略徐福文化风情、体验徐福文化艺术等方式,融观赏、考察、学习、娱乐、参与、度假、购物于一体的一种文化旅游活动.为迎合当代旅游者的旅游需求,徐福文化旅游资源的开发,一方面需要化无形于有形,变形定为神动,使游客置身文化景观之中,产生身临其境之感;另一方面需要为游客营造鲜活新奇的文化氛围,创造沉浸式体验空间;再一方面需要运用新兴科技手段,增强艺术表演效果,使游客穿梭在历史与现实之间,提高游客的参与度和获得感.
Xu Fu Cultural Tourism is a cultural tourism activity that integrates viewing,inspection,learning,entertainment,participa-tion,vacation,and shopping by listening to the legend of Xu Fu's eastward crossing,learning Xu Fu's folk culture,strolling Xu Fu cultural landscape,appreciating Xu Fu cultural customs,and experiencing Xu Fu cultural and art. In order to meet the tourism needs of contemporary tourists,the development of Xu Fu cultural tourism resources,on the one hand,needs to transform the intangible into the tangible,transform the fixed form into flexible form,so that tourists can be immersed in the cultural landscape and have a sense of being in the scene;On the oth-er hand,it is necessary to create a lively and novel cultural atmosphere for tourists,creating an immersive experience space;in the meantime,it is necessary to use new scientific and technological means to enhance the effect of artistic performance,so that tourists can shuttle between history and reality,and improve their participation and sense of gain.

Xu Fu cultural tourismresource classificationdevelopment modeimmersive experience

华雪梅

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江苏理工学院,江苏 常州 213001

徐福文化旅游 资源分类 开发模式 沉浸式体验

2021年度江苏省社会科学基金青年项目2021年度江苏高校哲学社会科学研究一般项目2020年度江苏理工学院社科基金项目

21WWC0012021SJA1191KYY20520

2024

河北旅游职业学院学报
河北旅游职业学院

河北旅游职业学院学报

影响因子:0.32
ISSN:1674-2079
年,卷(期):2024.29(2)