Study tour is a new learning style combining education and travel,which helps to implement the fundamental task of estab-lishing morality and strengthen practical education,and thus to promote the all-round development of college students. This paper focused on college students' choice of tourist attractions in Jiaozuo,employed questionnaires and interviews to analyze the college students' cognition be-havior of study trip participation degree,participation model and constraints,and found that college students preferred geoscience landscapes in study trip. Based on these,feasible countermeasures are proposed from four aspects:course construction,service quality,promotion and safety guarantee,thus to advance the overall and in-depth development of study trip for college students.
college studentsstudy tourgeoscience landscapes in Jiaozuo,Henan Province
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