Using the theory of imagery,this paper explores the issue of"other image" in the internationalization of Wushu.Wushu cannot avoid the issue of"other image" in its international communication.The"other image" of Wushu is the cognition and represen-tation system of the international community about Wushu,which contains the overall cognition and collective imagination of various strata and social groups in the international community about Wushu.The"other image" of Wushu is the social collective imagination of the"other subject" about Wushu,and is the symbol of self-metaphor in the practice of other cultural representation;historical con-text and ideology are the key factors influencing the construction of "other image" in the international communication of Wushu.The shaping of "other image" in the international communication of Wushu in the new era needs to consider the influence of Western mo-dernity,and should be achieved by building connections with other imagery,thus creating a favorable"other image" for its internation-al communication.
关键词
中国武术/武术国际传播/武术形象/他者形象/镜像/隐喻
Key words
Wushu/Wushu international communication/Wushu image/other image/mirroring/metaphor
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