Practical Approaches to Integrating Red Resources of Intangible Cultural Heritage into Ideological and Political Education in the Curriculum:Decoding,Communication and Innovation
Chinese intangible cultural heritage originates from practice and contains collective creativity,cul-tural traditions and values. We excavate and organize the red resources in the intangible cultural heritage projects,extract their ideological elements,focus on the three major needs of value leadership,cultural communication and identity in the ideological and political education in the curriculum,analyze their transmission and reception charac-teristics with the communication theories such as coding and decoding,interactive ritual chain,participatory cul-ture,etc.,with the aim to recognize the media characteristics of the red resources of intangible cultural heritage,andanalyze the practical way of their integration into the course ideology in a more in-depth way. In doing so,it is con-ducive to stimulate the emotional resonance of college students with the red symbols. The red symbol can inspire the emotional resonance of college students. In an era of social media,the integration of non-heritage red resources into curriculum should conform to the development trend of digital media technology,and should take an active initiative to improve the teachers' ideological and political level,innovative thinking,scientific research and education,and social media literacy,to enhance the participation of teachers and students,teaching digitization,and resource shar-ing,with the purpose of creating a "participatory culture" new mode of university curriculum ideology and politics with the three elements of inquiry,interaction and data.
intangible cultural heritageRed Resourcesideological and political education in the curriculumparticipatory culture
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