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构建雷锋精神国际传播话语体系:语料库视角

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雷锋精神是社会主义核心价值观的生动体现,加强雷锋精神国际传播对于全方位立体化讲好中国故事、传播好中国精神和中国理念具有重要战略价值.检索发现,雷锋精神的国际舆论关注度较低,在国际舆论场中的负面评价较多、认可度较低,雷锋精神的新媒体传播相对薄弱、民间话语叙事相对匮乏.雷锋精神国际传播话语体系的构建路径有以下几条:其一,处理好雷锋精神国际传播过程中的三组关系(必然性与偶然性、理论性与实践性、渐变性与突变性);其二,加强雷锋精神中世界情怀和人类关怀的全球叙事;其三,加快形成"新媒体传播(主)+传统媒体传播(辅)"的多维传播格局;其四,着力构建"民间话语(主)+官方话语(辅)"的多元叙事模式.
Construction of the Discourse System for International Communication of Lei Feng Spirit:a Corpus Perspective
Lei Feng spirit is a vibrant embodiment of the core socialist values.Enhancing the international dissemination of Lei Feng spirit is strategically significant to holistically telling China's story in a multi-dimensional way and spreading Chinese spirit and Chinese ideas.Researches and analyses indicate that Lei Feng spirit draws low international attention,is often subject to more negative assessments and less recognition on the global stage of public opinion,and its propagation via new media is relatively weak,lacking adequate grassroots narratives.To construct a discourse system for the international dissemination of Lei Feng spirit,it is essential to focus on the following points:first,to effectively manage the three sets of dynamics in the international communication process,namely inevitability versus contingency,theoretical versus practical,and incremental versus radical;second,to enhance the global narrative that embeds worldly compassion and humanitarian concern within Lei Feng spirit;third,to accelerate to form a communication pattern with"new media communication(primary)+traditional media communication(supplementary)";fourth,to make efforts to construct a discourse mode with"grassroots discourse(primary)+official discourse(supplementary)".

Lei Feng spiritinternational communicationdiscourse systemNOW Corpus

尹铂淳、张瑞、阮姝媛

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长沙学院 外国语学院,湖南 长沙 410022

长沙学院 研究生院,湖南 长沙 410022

雷锋精神 国际传播 话语体系 NOW语料库

2025

长沙大学学报
长沙学院(原长沙大学)

长沙大学学报

影响因子:0.288
ISSN:1008-4681
年,卷(期):2025.39(1)