Research on the Development of Silk Culture Tourism in Shizhu County,Southeast Chongqing
Shizhu County in southeast Chongqing has a long history of sericulture development,rich ser-iculture resources,good foundation conditions for silk cultural tourism development,and great develop-ment potential.The development on Shizhu tourism mainly focuses on health tourism,rural tourism and folk tourism,but lacks attention to silk culture tourism.This paper combines silk culture and Shizhu tourism development,analyzes the internal advantages and external conditions of Shizhu silk culture tourism development,and proposes integrated development methods such as building venues,creating silk culture theme,dividing tourist groups,making high-quality routes,relying on industrial clusters,building sericulture brand,telling cultural stories,and planning tourism festivals,so as to innovate the sericulture industry,increase the connotation of tourism and promote the development of Shizhu silk culture tourism.
万方数据
维普
