Exploring the Contemporary Value of Type Design in Chinese Red Culture from Design Cases
The article discusses,through several design cases,the points of"Typography as Ideology""Typography as a Representation of the Times",and"Contemporary Typeface Design Serving Red Culture".It examines how typography,within the context of red culture,can integrate with contemporary visual culture and communication methods to serve audiences of different ages,needs,and groups.The article explores the subtle possibilities of typography in red education,aiming to open new pathways for red cultural tourism.It pushes typography design from the visual domain back into history and literature,while also advancing it into modern technology and contemporary design methods,seeking the potential for typography to enter a cultural and industrial"closed loop".By enhancing the overall design quality of red culture and its cultural products,it aims to increase public engagement with red culture and subsequently develop differentiated experiential designs for various consumers.
type designred cultureideologyred cultural tourismred cultural and souvenirs