Traditional Handicraft Cultural and Creative Product Design Based on Rural Revitalization in Jiangxi
Most traditional handicrafts originate from rural areas and have made significant contributions to the production and daily life of the people.Nowadays,traditional handicrafts have lost their practicality and become a part of intangible cultural heritage.The traditional handicrafts hidden in the countryside can be better protected and inherited according to the development of cultural and creative products.The design and development of cultural and creative products is not only conducive to the dissemination of traditional handicrafts,so that it has a broader market space,but also increase the income of the people,and has a better role in promoting the realization of rural revitalization.This article elaborates on the relationship between traditional handicrafts and rural revitalization,and analyzes the characteristics of traditional handicraft cultural and creative products from the perspectives of ethnicity,inheritance,and practicality.At the same time,methods for designing traditional handicraft cultural and creative products have been proposed from three aspects:the integration of tradition and modernity,the extraction and reorganization of related elements,and the establishment of traditional handicraft cultural and creative product brands with regional characteristics.This article takes the Ruijin bamboo weaving process as an example to explore the specific ideas of cultural and creative product design in Ruijin bamboo weaving process,expanding the development model of"design concept of rural revitalization+traditional handicraft cultural and creative",and providing new ideas and approaches for the inheritance and innovative design of Ruijin bamboo weaving and rural revitalization in Jiangxi.
Ruijin bamboo weavingtraditional handicraftcultural and creative productrural revitalization