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供应链管理视域下农村电商物流发展困境与出路

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基于供应链管理视域对农村电商物流发展困境与出路的分析,有助于更加清晰地认识当前农村电商物流发展的驱动力与定位点.针对当前农村电商物流发展在基础配套、企业下沉、信息发展以及产品流通等方面存在的问题,从改进基础配套设施、增进物流企业交流、推进科技信息下沉和促进产品双向互补上提出更具针对性的策略,最终促进农村电商物流稳健发展.
The Dilemma and Way Out for the Development of Rural E-commerce Logistics from the Perspective of Supply Chain Management
Through the analysis of the dilemma and the way out of the development of rural e-com-merce logistics from the perspective of supply chain management,it is helpful to have a clearer understan-ding of the driving force and positioning point of the current rural e-commerce logistics development. In view of the current problems existing in the development of rural e-commerce logistics in terms of basic fa-cilities,enterprise sinking,information development and product circulation,it is proposed to improve the basic supporting facilities,enhance exchanges between logistics enterprises,promote the sinking of scientific and technological information and promote the two-way complementation of products. Targeted strategies will ultimately promote the steady development of rural e-commerce logistics.

supply chain managementrural e-commerce logisticslogistics distributionrural revitalization strategy

张芬芬

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济源职业技术学院经济管理学院,河南 济源 459000

供应链管理 农村电商物流 物流配送 乡村振兴战略

教育部人文社会科学研究规划基金项目

18YJC790016

2024

常州工学院学报
常州工学院

常州工学院学报

影响因子:0.274
ISSN:1671-0436
年,卷(期):2024.37(4)