Research on the Sustainable Development Path of Rural Sports Events——Based on the Internal Factor Analysis of the Popularity of the "Village Super League" in Guizhou
This paper uses the methods of literature and case analysis to delve into the development process and current situation of rural sports events in China from the perspective of the symbolic interaction theory, and analyzes internal reasons for the popularity of the "Village Super League" in Guizhou. Research believes that the popularity of the "Village Super League" is due to its strong self-identity, profound ethnic cultural symbols and grassroots, and the pure essence of the event, and that the deep intervention of social interaction in rural sports events is also a crucial factor to promote its development. In the future development of rural sports events, we should emphasize cultural shaping to create ethnic cultural symbols with local characteristics, pay attention to the innovation of symbols and adhere to high-quality rural development to help the "new model" of rural revitalization, and attach importance to the integration of symbols and construct the multi-level development of "sports + N" to comprehensively promote rural revitalization.
Rural sportsInternal factor"Village Super League"Symbolic interactionPath study