首页|乡村体育赛事可持续发展路径研究——基于贵州"村超"走红的内因分析

乡村体育赛事可持续发展路径研究——基于贵州"村超"走红的内因分析

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该文采用文献资料法和案例分析法,从符号互动理论的视角深入探究了我国乡村体育赛事的发展历程和现状,并剖析了贵州"村超"走红的内在原因。研究认为,"村超"能走红源于其具有强烈的自我身份认同、深厚的民族文化符号、基层性以及纯粹的赛事内容本质;社会互动在乡村体育赛事中的深度介入也是推动其发展的重要因素。在未来乡村体育赛事发展过程中,应强调文化塑造,打造具有本土性的特色民族文化符号;注意符号创新,坚持乡村高质量发展,助力乡村振兴新模式;重视符号融合,构建"体育+N"多层次发展的模式,全面助推乡村振兴。
Research on the Sustainable Development Path of Rural Sports Events——Based on the Internal Factor Analysis of the Popularity of the "Village Super League" in Guizhou
This paper uses the methods of literature and case analysis to delve into the development process and current situation of rural sports events in China from the perspective of the symbolic interaction theory, and analyzes internal reasons for the popularity of the "Village Super League" in Guizhou. Research believes that the popularity of the "Village Super League" is due to its strong self-identity, profound ethnic cultural symbols and grassroots, and the pure essence of the event, and that the deep intervention of social interaction in rural sports events is also a crucial factor to promote its development. In the future development of rural sports events, we should emphasize cultural shaping to create ethnic cultural symbols with local characteristics, pay attention to the innovation of symbols and adhere to high-quality rural development to help the "new model" of rural revitalization, and attach importance to the integration of symbols and construct the multi-level development of "sports + N" to comprehensively promote rural revitalization.

Rural sportsInternal factor"Village Super League"Symbolic interactionPath study

梁翊、沈纲、谢鹏磊

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常州大学 江苏常州 213164

乡村体育 内因 "村超" 符号互动 路径研究

国家社会科学基金

19BTY060

2024

当代体育科技
当代体育科技杂志社

当代体育科技

影响因子:0.375
ISSN:2095-2813
年,卷(期):2024.14(9)
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