Basic Logic, Practical Dilemmas and Application Paths of Network Products Helping National Fitness Participation
Under the inspiration of promoting the online and offline national service system for community sports activity management in the "National Fitness Campaign (2021-2025)", the current dilemma of national fitness participation in China is considered. The online channels that connect with it still need to be explored, and the promotion role of national fitness has not yet been fully played. This study randomly conducted an in-depth interview with residents from two communities in Beijing by the semi-structured interview method, and it conducted the thematic analysis of original data through Nvivo and obtained the characteristics of mass participation in sports activities according to the theme with the highest word frequency. At present, national fitness participation is mainly faced with the practical dilemma of insufficient information circulation, the insufficient supply of venues and weak entertainment, so it is necessary to coordinate the use of sports venues, build rich sports activities, improve information circulation and create a sustainable community sports service mechanism through networked products.
Community sportsNational fitnessSustainable developmentNetwork product
NETL
NSTL
万方数据
