Realistic Dilemmas and Optimization Paths of Rural Sports Events Promoting Cultural Revitalization
Taking increasingly prosperous social economy and increasing cultural consciousness in China as starting points,this paper discusses the role of rural sports events in promoting cultural revitalization,as well as their realistic dilemmas and optimization paths. As the important part of the construction of spiritual civilization,rural sports events not only promote the popularization of sports concepts among villagers and enrich the cultural life of the masses,but also help to inherit and carry forward traditional rural culture. However,there are some problems in real life,such as the lagging concept of villagers,the lack of rural sports talents,the non-standard internal operation of event mechanisms and insufficient local financial support. In order to cope with these challenges,this paper puts forward optimization paths such as changing villagers' concepts,strengthening the cultural exchanges of sports events,training the organization talents of sports events and increasing local financial investment,so as to provide theoretical support for promoting the revitalization of rural culture and the healthy development of rural sports events.