Research on Development Strategies for Chinese Wrestling in Colleges and Universities——Based on the SWOT Analysis Model
This article uses SWOT analysis to examine the development situation of Chinese wrestling in colleges and universities. From the perspective of internal factors,Chinese wrestling has profound traditional culture background and a variety of value functions,which conforms to the construction standards of physical education curricula in colleges and universities,but it also has the weaknesses of insufficient teaching resources and low project cognition. From the perspective of external factors,the support of national policies and the diversification of propaganda means in the new media era are opportunities for the development of Chinese wrestling,but at the same time,there are also the threats of a low degree of attention from colleges and universities and the competition from other projects. Through a matrix analysis model,the development strategies of expanding the course construction mode,building campus leagues,adding on-campus training and using the power of new media are obtained.
Chinese wrestlingColleges and universitiesDevelopmentSWOT
NETL
NSTL
万方数据
