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数字经济时代体育产业数字化转型研究

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在数字经济时代背景下,体育产业数字化转型发展为体育事业高质量发展提供了强有力的支持。如今,科学技术改革日渐深入,数字消费需求逐渐增多和升级,多重利好政策大量出现,全力推动着体育产业数字化转型。对数字经济时代体育产业数字化转型特点、数字经济时代体育产业数字化转型动力、数字经济时代体育产业数字化转型策略3个方面进行剖析,旨在为数字经济时代体育产业的数字化转型提供参考和借鉴。
Research on the Digital Transformation of Sports Industry in the Digital Economy Era
In the context of the digital economy era,the digital transformation and development of the sports industry provide strong support for the high-quality development of the sports industry. Nowadays,with the deepening of scientific and technological reforms,the demand for digital consumption is gradually increasing and upgrading,and multiple favorable policies are emerging,fully promoting the digital transformation of the sports industry. This article mainly analyzes the characteristics of the digital transformation of the sports industry in the digital economy era,the driving force of the digital transformation of the sports industry in the digital economy era,and the digital transformation strategies of the sports industry in the digital economy era,aiming to provide reference and inspiration for the digital transformation of the sports industry in the digital economy era.

Digital economy eraSports industryDigital transformationDigital economy

李胜红

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山西大同大学 山西大同 037009

数字经济时代 体育产业 数字化转型 数字经济

2024

当代体育科技
当代体育科技杂志社

当代体育科技

影响因子:0.375
ISSN:2095-2813
年,卷(期):2024.14(21)