Research on the Dissemination Path of Huizhou Sports Culture in the New Media Era
Currently,the acceleration of economic and social development has sped up the integration of diverse cultures.In the context of the new media era,the dissemination of Huizhou sports culture has immediacy and interactivity,diversity and personalization,universality and cross-regional,immersion and experiential feeling.Through new media platforms,it can quickly provide personalized content of Huizhou sports culture to a wide range of audiences.However,its dissemination effectiveness is limited by its single content,insufficient interactive forms,unclear audience positioning,and insufficient platform utilization.This research proposes to innovate and improve the new media dissemination path of Huizhou sports culture through strategies such as enriching content innovation,optimizing platform integration,improving interaction methods,and strengthening user participation.
New mediaHuizhou sports cultureDissemination characteristicsDissemination strategy
NETL
NSTL
万方数据
