Application of Sports Big Data in the Operation of Marathon Events
With the rapid development of the information age,big data technology has been widely used in all walks of life,and the sports field,particularly in Marathon event operations,is no exception. This article aims to explore the multifaceted applications of Sports big data in Marathon operations,including event planning,promotion,registration and qualification review,execution,and monitoring. big data has promoted the refinement of event management,supporting personalized training and strategy optimization;Enabled precise marketing,strengthened sponsorship collaborations;optimized audience experiences,and provided an immersive viewing environment;promoted urban economic development and enhanced the city's image. The application of big data has provided strong support for the sustainable development of Marathon events and urban prosperity. Through an in-depth analysis and practical application of Sports big data,this article aims to provide valuable insights and references for the sustainable development of Marathon events,achieve comprehensive event services,ensure smooth execution,and enhance the event experience.
万方数据
维普
