Research on the Dissemination Path of Chinese Sports Culture Under the Background of"the Belt and Road"
Under the background of"the Belt and Road",sports culture communication is an important way to achieve cultural exchanges and mutual learning.Utilizing research methods such as Literature Review and Logical Analysis,this research analyzes the value sports culture dissemination in China,clarifies challenges faced by dissemination,and proposes practical paths.The research shows:The dissemination of Chinese sports culture along"the Belt and Road"not only demonstrates cultural confidence,but also effectively conveys China's voice to the world.However,the lack of diverse communication entities and the urgent need for digital transformation have become obstacles to the dissemination of sports culture.To overcome these difficulties,the article proposes targeted implementation strategies:promoting the development of digital innovation and better integrating sports culture with modern technology;Based on the close connection between domestic and international broadcasting entities,adopt diversified communication strategies;Innovate the forms of sports culture development and promote the transformation and upgrading of sports culture and industry.
"The Belt and Road"Cultural disseminationChinese sports cultureDigital transformation
NETL
NSTL
万方数据
