Research on Immersive Rural Experience in Wuyuan,Jiangxi Province
As a place full of romance and nostalgia,the countryside has attracted much attention from tourists in recent years.Based on Wuyuan tourism,this paper tries to explore the tourists'immersive experience and its inffuencing factors,aiming to improve the theoretical system of rural tourism,and put forward high-quality suggestions.Through grounded analysis,20 initial categories such as"travel motivation"and"physical participation",8 main categories such as"embodied participation"and"situational interaction",and 1 core category of"rural tourism embodied experience"are found.This research builds a time-line based tourists'rural tourism embodied experience model.The overall quality of tourists'experience in Wuyuan is high,among these factors,"service perception"and"atmosphere situation"are important factors affecting tourists'rural tourism experience,while"activity participation"is what needs to be improved.
万方数据
维普
