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新媒体技术在电视节目制播中的应用研究

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以新媒体技术在电视节目制播中的应用为研究对象,首先介绍了新媒体技术的概念和类型,其次重点分析了不同新媒体技术,包括互动直播、人工智能、虚拟现实(Virtual Reality,VR)、增强现实(Augmented Reality,AR)以及超高清视频技术等,在电视节目制播中的具体应用,并列举了实际案例加以说明.期望本研究为新媒体技术与电视领域的深度融合提供参考,推动电视制播向智能化、智慧化、虚拟化和超高清的方向发展.
Research on the Application of New Media Technology in TV Program Production and Broadcasting
Taking the application of new media technology in TV program production and broadcasting as the research object, this paper first introduces the concept and types of new media technology, and then focuses on analyzing different new media technologies, including interactive live broadcasting, artificial intelligence, Virtual Reality (VR) and Augmented Reality (Augmented Reality). AR and ultra high definition video technology are applied in TV program production and broadcasting, and some practical cases are given to illustrate. It is expected that this study will provide a reference for the deep integration of new media technology and TV field, and promote the development of TV production and broadcasting in the direction of intelligence, wisdom, virtualization and ultra-high definition.

new media technologytelevision programssow production

田志勇

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乐陵市融媒体中心,山东 德州 253600

新媒体技术 电视节目 制播

2024

电视技术
电视电声研究所 中国电子科技集团公司第三研究所

电视技术

影响因子:0.496
ISSN:1002-8692
年,卷(期):2024.48(4)
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