The Application of Big Data Technology in the Field of Radio and Television
This paper focuses on the application of big data technology in the field of radio and television, introduces the concept of big data and its development status, and analyzes the application of big data technology in the field of radio and television in detail, including personalized recommendation service, user behavior analysis, intelligent effect evaluation and data news. Practical application cases are used to demonstrate the important role and application prospects of big data technology in the field of radio and television, and promote the development of radio and television in the direction of data, intelligence and wisdom.
big dataintelligent analysisintelligent recommendationradio and television