Research on the Construction Path of TV Station Media Integration from the Perspective of "Smart Radio and Television"
Due to the rapid development of information technology and the diversification of audience needs, TV stations are facing new challenges and opportunities. Therefore, it is of great significance to explore the path of media integration construction of TV stations under the perspective of "smart radio and television". This paper first introduces the necessity of media integration under the background of "smart radio and television", then analyzes the key technologies of the construction of TV station media integration platform, and finally puts forward the concrete plan of the transformation of TV station studio system and the construction of radio and television station media integration platform, and introduces the construction path of TV station media integration from two aspects: hardware and software.
smart radio and televisiontelevision stationmedia convergenceconstruct path
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