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基于大数据技术的融媒体平台建设研究

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基于大数据技术的融媒体平台是当前媒体行业的发展趋势.该平台通过将信息、数据和技术有机结合,能够有效构建媒体融合大生态,提升新闻舆论引导力.首先阐述了融媒体平台的核心特征和功能,其次探讨了基于大数据的融媒体平台总体架构设计,包括数据管理、分析和应用等关键环节,最后提出了平台建设要点,包含完善管理模块的数据支撑能力、加强分析模块的数据处理能力以及提升应用模块的决策支持能力,旨在为融媒体平台的高效运作和持续创新提供理论支撑和实践指导.
Research on Financial Media Platform Construction Based on Big Data Technology
The financial media platform based on big data technology is the development trend of the current media industry. Through the organic combination of information, data and technology, the platform can effectively build a large ecosystem of media integration and improve the guidance of news and public opinion. Firstly, the core features and functions of the financial media platform are described. Secondly, the overall architecture design of the financial media platform based on big data is discussed, including key links such as data management, analysis and application. Finally, the key points of the platform construction are put forward, including improving the data support capability of the management module, strengthening the data processing capability of the analysis module and improving the decision support capability of the application module.

big data technologyfinancial media platformarchitecture designdata managementdata analysisdata application

王飞

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绍兴市上虞区融媒体中心,浙江 绍兴 312300

大数据技术 融媒体平台 架构设计 数据管理 数据分析 数据应用

2024

电视技术
电视电声研究所 中国电子科技集团公司第三研究所

电视技术

影响因子:0.496
ISSN:1002-8692
年,卷(期):2024.48(4)
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