Analysis of Large-Scale Live TV Program under the Environment of Convergent Media——Take Qingdao"Chasing Light 2024"Webcast as an Example
Qingdao's"Light Chase 2024"webcast was a complete success,not only bringing a wonderful visual feast to the audience,but also effectively promoting the city image and cultural characteristics of Qingdao.This article introduces the live broadcast plan of this activity.The live broadcast adopts a variety of technical means,innovates the scene presented by the studio,and carries out reasonable layout and equipment allocation of the live broadcast system to ensure the smooth progress of the live broadcast.The project successfully completed cross-platform synchronous live broadcast,achieved good ratings and won praise.
electronic studio productionconvergence mediaonline live streamingonline packaging