Research on Intelligent Management of Media Resources in the Era of Convergent Media
With the rapid development of information technology,the media industry is gradually transforming to the direction of intelligence.With the advent of the era of integrated media,traditional media and new media are deeply integrated in platform technology and content channels,making the intelligent management of media resources a key part of improving media competitiveness.Based on the background of convergent media era,this paper discusses the necessity of intelligent management of convergent media resources and its implementation strategy,in order to provide theoretical reference for the intelligent transformation of media industry.
era of convergent mediamedia resourcesintelligent management