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融媒体时代下的媒体资源的智能化管理研究

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伴随着信息技术快速发展,媒体行业逐步向智能化方向转型.融媒体时代的来临,促使传统媒体与新媒体在平台技术与内容渠道上实现深度融合,使得媒体资源的智能化管理成为提高媒体竞争力的关键一环.基于融媒体时代的背景,探讨融媒体资源智能化管理的必要性及其实施策略,以期为媒体行业的智能化转型提供理论参考.
Research on Intelligent Management of Media Resources in the Era of Convergent Media
With the rapid development of information technology,the media industry is gradually transforming to the direction of intelligence.With the advent of the era of integrated media,traditional media and new media are deeply integrated in platform technology and content channels,making the intelligent management of media resources a key part of improving media competitiveness.Based on the background of convergent media era,this paper discusses the necessity of intelligent management of convergent media resources and its implementation strategy,in order to provide theoretical reference for the intelligent transformation of media industry.

era of convergent mediamedia resourcesintelligent management

黄鲁民

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莱州市融媒体中心,山东 莱州 261400

融媒体时代 媒体资源 智能化管理

2024

电视技术
电视电声研究所 中国电子科技集团公司第三研究所

电视技术

影响因子:0.496
ISSN:1002-8692
年,卷(期):2024.48(12)