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中小外贸企业如何应对数字贸易浪潮

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数字贸易是一个争论和发展中的概念,作为快速发展的时代潮流,并没有从根本上改变国际贸易,而是以平台经济的形式,客观要求中小外贸企业使用新技术、新方式参与国际贸易.数字贸易给中小外贸企业带来市场机会多元化、降低交易成本、解决贸易纠纷便捷化等机遇,同时也带来过度依赖平台、关键性贸易资源流失、交易速度过快等挑战,导致中小外贸企业在经营过程中面临不安全、不稳定和不确定的风险.传统的中小外贸企业积极主动应对数字贸易浪潮,关键在于选对平台、用好人才、留住顾客、避开风险,把数字贸易作为解决自身困境、高质量发展的重要机遇.
How Small and Medium-Sized Foreign Trade Enterprises Respond to the Digital Trade Wave
Digital trade is a debated and evolving concept that,as a rapidly developing trend,has not fundamentally changed international trade but has objectively required small and medium-sized foreign trade enterprises(SMEs)to use new technologies and methods to participate in international trade through platform economies.Digital trade brings opportunities such as diversification of market opportunities,convenience in operations,and easier resolution of trade disputes to small and medium-sized foreign trade enterprises,while also bringing challenges such as over-re-liance on platforms,loss of key trade resources,and excessively fast transactions,leading to risks of uncertainty,in-stability,and insecurity in the operating process of small and medium-sized foreign trade enterprises.Based on this,traditional small and medium-sized foreign trade enterprises should proactively respond to the digital trade wave,with the focus on choosing the right platforms,using talents effectively,retaining customers,avoiding risks,and viewing digital trade as a crucial opportunity to address their own difficulties and achieve high-quality development.

small and medium-sized foreign trade enterprisesinternational tradedigital tradedigital trade plat-formdigital trade talent

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广州科技职业技术大学,广东广州 510550

中小外贸企业 国际贸易 数字贸易 数字贸易平台 数字贸易人才

2024

对外经贸实务
中国国际贸易学会 武汉科技学院

对外经贸实务

CHSSCD
影响因子:0.47
ISSN:1003-5559
年,卷(期):2024.42(9)