Green supply chain establishment is the essential way which e-commerce platform-based enterprises achieve green transition.This research conducts case studies on the green supply chain establishment practices of several different types of e-commerce platforms,proposes the green supply chain establishment pathway and methodology for e-commerce platforms with top management,strategy implementation and information disclosure as the main framework,and provides in-depth interpretations and analyses of the establishment strategies of each stage.It provides efficient methodological guidance for e-commerce platform enterprises to establish the green supply chain.
关键词
绿色供应链/电商平台/节能减排
Key words
green supply chain/e-commerce platform/energy saving and emission reduction