Evaluation and Influencing Factors of Red Tourism Efficiency in Shanxi Province
This study took Shanxi Province as the research object,used the revised DEA-Malmquist model to deeply analyze the changes in the development efficiency of red tourism in various cities of Shanxi Province from 2011 to 2022,and used the geographical detectors to reveal the influencing factors of the spatiotemporal differentia-tion of red tourism efficiency,in order to provide reference for leveraging the advantages of red tourism resources in Shanxi Province and optimizing the red tourism economy in Shanxi Province.Research has shown that:(1)The o-verall efficiency level of red tourism development in Shanxi Province is relatively low,and the scale efficiency and technological progress change index jointly constrain the improvement of the overall efficiency.(2)There are sig-nificant differences in efficiency among different cities,with uneven spatial distribution and spatial spillover effects.The efficiency of red tourism in Taiyuan City is relatively good.(3)The internet support ability,government mac-ro-control,red tourism resource endowment,regional economic level,and industrial structure have strong single factor explanatory power for the differentiation of red tourism efficiency in Shanxi Province,and the interaction be-tween traffic advantage and other factors is more significant.
red tourismtourism efficiencyrevised DEA-Malmquist modelgeographical detectorsShanxi Province