In 2023,China's film market recovered rapidly,and the activity increased rapidly too,promoting the recovery of the global film industry after the epidemic.The number of"blockbusters"has decreased,and the market position of mid-level films has improved,and the overall quality of domestic films has improved.Platform film studios,especially those with Internet genes,work together with independent film studios to make a breakthrough in the whole film chain,with domestic films taking absolute market share advantage.Chinese films are still limited to domestic demand,with a weak overseas market and an uncertain effective supply of high-quality products.The demand for movie consumption is affected by consumption capacity and media differentiation,which needs to be improved.Chinese film industry,which has reached and surpassed the best record in history,faces both opportunities and challenges.
关键词
2023/中国电影产业/电影市场/腰部电影/独立制片公司
Key words
2023/Chinese film industry/film market/mid-level films/independent film studio
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