Development strategy of night tour linkage in Chengdu and Chongqing region under the background of cultural tourism integration
In the context of high-quality integrated development of culture and tourism,the nighttime cultural tourism market has grown in size,and cultural tourism resources can be transformed into huge tourism and economic value through nighttime activation and development.At present,Chengdu and Chongqing are vigorously developing cultural tourism linkage construction,but the development and linkage of night tourism are insufficient.It is urgent to explore the direction and development path of the integration of cultural and tourism night tours in Chengdu and Chongqing region in the new era,and to promote the construction of coordinated cultural and tourism night tours in Chengdu and Chongqing region.Relying on the western characteristic culture represented by Chengdu and Chongqing,this paper explores how to strengthen the linkage of night tourism in Chengdu and Chongqing region and promote the further vigorous development of the local night economy,based on the policy background of the development of the cultural and tourism industry.
cultural and tourism night tourChengdu and Chongqing regionlight artnight tour linkage