摘要
阐述电子商务的教学状况、面临的挑战和存在的问题,探讨基于虚拟仿真实验的电子商务教学模式创新策略,包括虚拟商城平台建立、虚拟市场调研、虚拟推广与营销、虚拟供应链管理.
Abstract
This paper expounds the teaching status,challenges,and existing problems of e-commerce,and explores innovative strategies for e-commerce teaching models based on virtual simulation experiments,including the establishment of virtual mall platforms,virtual market research,virtual promotion and marketing,and virtual supply chain management.
基金项目
贵州省高等学校教学内容和课程体系改革项目(2022)(GZJG20220593)
贵州黔南科技学院教育科学规划课题(2022)(KYJK2022002)
NETL
NSTL
万方数据