智能技术在数字营销中的实现策略分析
Analysis of Implementation Strategies of Intelligent Technology in Digital Marketing
郭晨杰1
作者信息
- 1. 国网江苏省电力有限公司无锡供电分公司,江苏 214000
- 折叠
摘要
阐述基于智能技术与大数据背景的数字化电力营销系统的实现策略,包括数据驱动的营销决策和策略制定、数据分析和预测模型的建立和优化、个性化推荐系统的设计和实施.
Abstract
This paper describes the implementation strategy of a digital power marketing system based on intelligent technology and big data background,including data-driven marketing decision-making and strategy formulation,establishment and optimization of data analysis and prediction models,and design and implementation of personalized recommendation systems.
关键词
智能技术/大数据技术/数字营销/预测模型Key words
intelligent technology/big data technology/digital marketing/predictive models引用本文复制引用
出版年
2024
NETL
NSTL
万方数据