Impact of university ecological safety education on college students'marine ecological conservation behavior
As a major maritime country,China's marine ecological status is directly related to its modernization process.Enhancing the awareness of marine ecological protection and strengthening the marine ecological protec-tion behaviors of college students hold significant importance in maintaining our country's marine ecological securi-ty and promoting sustained and healthy economic and social development.Based on the Theory of Planned Behavior model,incorporating variables related to university ecological safety education,a relationship model between uni-versity ecological safety education and college students'marine ecological protection behavior was constructed.Through a survey with a large sample size,the structural equation model was used to empirically analyze the gener-ation mechanism of college students'marine ecological protection behavior.The results indicate that behavioral atti-tude,subjective norm,and perceived behavior control significantly and positively influence the marine ecological con-servation intention of university students.Furthermore,this intention significantly and positively affects the actual marine ecological conservation behavior of university students.Subjective norm has a significant positive impact on both behavioral attitude and perceived behavior control.Moreover,ecological safety education at the university level exerts a positive influence on marine conservation behavior by directly affecting behavioral attitude,subjective norm,and perceived behavior control.To further enhance the positive impact of university ecological safety educa-tion on the marine ecological conservation behavior of students,we suggest refining educational objectives and phi-losophies,strengthening multi-level educational campaigns,implementing diversified educational models,and estab-lishing comprehensive educational support mechanisms.
college ecological safety educationuniversity studentmarine ecological protectiontheory of planned behavior