Research on the Association between Seed Enterprises'Marketing Service Networks and Modern Logistics
With the advancement of globalization and informatization,the relationship between seed enterprises'marketing service networks and modem logistics is becoming increasingly intertwined.This study aims to delve deeply into how to integrate modern logistics and marketing networks at the technological and strategic levels,thereby enhancing the market competitiveness of seed enterprises.The research indicates that by deeply collaborat-ing with logistics companies and utilizing advanced information technology,seed enterprises can optimize their marketing networks,improving service quality and customer satisfaction.Moreover,the integrated management of logistics and marketing can better satisfy market demands while reducing operational costs.This research also rec-ommends that the government and industry organizations offer more supportive strategies to promote the sustain-able development of the seed industry.Through this study,we hope to provide seed enterprises and relevant poli-cy-makers with a new perspective,considering the operational strategies of seed enterprises from the fusion of lo-gistics and marketing,propelling the seed industry in our country towards modernization and intelligence.
Seed enterprisesMarketing service networksModern logisticsIntegrated managementSupportive strategies