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国内种子企业电子商务优化策略与可持续发展

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随着电子商务在农业领域的普及,国内种子企业面临市场竞争加剧、技术选择多样化以及供应链管理复杂化等挑战.本研究旨在探讨国内种子企业在电子商务环境下遇到的困境,并提出相应的优化策略.通过案例分析和综合研究,本研究总结了市场分析、技术与平台选择以及供应链优化等关键策略,帮助国内种子企业更好地优化电子商务实践.这些策略能够提高企业的市场竞争力、提供高效的电子商务服务、增强供应链效率,从而实现可持续发展.本研究对国内种子企业优化电子商务的未来前景进行了展望,强调了持续创新的重要性.
E-commerce Optimization Strategies and Sustainable Development for Do-mestic Seed Companies
With the widespread adoption of e-commerce in the agricultural sector,domestic seed companies are fac-ing challenges such as intensified market competition,diversified technology choices,and complex supply chain management.This study aims to explore the difficulties encountered by domestic seed companies in the e-commerce environment and propose corresponding optimization strategies.Through case analysis and comprehensive re-search,this paper summarizes key strategies in market analysis,technology and platform selection,and supply chain optimization,to help domestic seed companies better optimize their e-commerce practices.These strategies can enhance the company's market competitiveness,provide efficient e-commerce services,and improve supply chain efficiency,thereby achieving sustainable development.This research looks forward to the future prospects of e-commerce optimization for domestic seed companies,emphasizing the importance of continuous innovation.

Seed companyE-commerceMarket competitionTechnology selectionSustainable development

余素芳、陈靖

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重庆科创职业学院,重庆,402160

重庆水利电力职业技术学院,重庆,402160

种业公司 电子商务 市场竞争 技术选择 可持续发展

重庆市"十四五"规划项目

2021-GX-494

2024

分子植物育种
海南省生物工程协会

分子植物育种

CSTPCD北大核心
影响因子:0.765
ISSN:1672-416X
年,卷(期):2024.22(14)