Construction and Application of Radio and Television Online Marketing System Based on Microservice Architecture
This paper introduces the importance of online marketing system based on microservice architecture in the business development of the Liaoning Radio and Television Network,summarizes the background of system construction,and elaborates the construction and application of system from system innovation point,system business process,system application and so on.The system uses WeChat platform as the carrier,BOSS system and payment platform as the support to collect,precipitate,process and manage user data,so as to achieve accurate customer portrait,expand the Internet self-service ability,and meet the Internet self-service demand.